Creative X is a global agency that drives the creative vision for our brands and how they are perceived in the world. We develop the vision for next-generation creative advertising, consumer brand content and experiences for Meta, Facebook, Instagram, WhatsApp and our hardware products.
Our vision is fearless creativity that shapes the future of connection. With some of the industry’s best talent on our team, we create beautiful work that has a purpose. And with an audience of almost five billion across some of the world’s biggest brands, we create brave ideas that demonstrate the full creative potential of our platforms, including industry leading, envy-inducing creative experiences that push the boundaries of traditional advertising.
We believe in attracting and nurturing world class talent with a focus on diversity, community and career development. We have developed best-in-class collaboration models with agencies and our cross-company creative network to ensure a consistent and strong creative narrative for work that reaches an audience across the globe due to the scale of our products.
We're seeking a creative problem solver who is passionate about telling stories and crafting work that makes the technical feel human and authentic. You're a conceptual storyteller with a unique thinking who can bring groundbreaking ideas to life across all mediums and audiences. You'll work on campaigns across our family of apps, creating films, commercials, in-product mobile and long-form video, digital banners, and print media—helping set a high creative and strategic bar for Meta brand work. You have a dedication to craft in all facets of your copywriting and execution, helping round out a highly collaborative team environment.
Copywriter Responsibilities
Concept and create big ideas for all mediums, including mobile, social, app design/product, film, interactive, content, activations, OOH, print, experiential, events, etc.
Understand how copywriting and conceptual ideas can be used to tell a story on behalf of a brand and within an app/product
Communicate complicated technology topics in clear, concise ways to a non-technical audience
Present ideas in a clear and focused way will be a key contribution to building consensus within the team
Work collaboratively within a cross-functional team environment with art directors, designers, engineers, strategists, and product managers
Work autonomously, demonstrating your ability to take initiative and lead projects
Create original, breakthrough work
Translate complex strategic approaches into easily accessible creative concepts
Minimum Qualifications
5+ years experience in agency/in-house concepting and copywriting for global brands
Demonstrated experience working on mobile-first social campaigns
Experience crafting content that breathes humanity into technology in a way that is understood by audiences
History of self-initiated projects
Must obtain work authorization in country of employment at the time of hire and maintain ongoing work authorization during employment
Preferred Qualifications
Experience working cross-functionally within a highly collaborative environment
7+ years experience in agency/in-house concepting and copywriting for global brands
Experience in-product storytelling and project strategy
Experience in pursuing emerging technologies
Future-first mindset, and experience creating in new platforms. This may include, but is not limited to: augmented, virtual or mixed reality, gaming, Web3, AI, NFTs, avatars, etc
For those who live in or expect to work from California if hired for this position, please click
here for additional information.
Meta builds technologies that help people connect, find communities, and grow businesses. When Facebook launched in 2004, it changed the way people connect. Apps like Messenger, Instagram and WhatsApp further empowered billions around the world. Now, Meta is moving beyond 2D screens toward immersive experiences like augmented and virtual reality to help build the next evolution in social technology. People who choose to build their careers by building with us at Meta help shape a future that will take us beyond what digital connection makes possible today—beyond the constraints of screens, the limits of distance, and even the rules of physics.
$94,000/year to $142,000/year + bonus + equity + benefits
Individual compensation is determined by skills, qualifications, experience, and location. Compensation details listed in this posting reflect the base hourly rate, monthly rate, or annual salary only, and do not include bonus, equity or sales incentives, if applicable. In addition to base compensation, Meta offers benefits. Learn more about
benefits at Meta.
Equal Employment Opportunity and Affirmative Action
Meta is proud to be an Equal Employment Opportunity and Affirmative Action employer. We do not discriminate based upon race, religion, color, national origin, sex (including pregnancy, childbirth, reproductive health decisions, or related medical conditions), sexual orientation, gender identity, gender expression, age, status as a protected veteran, status as an individual with a disability, genetic information, political views or activity, or other applicable legally protected characteristics. You may view our Equal Employment Opportunity notice
here.
Meta is committed to providing reasonable support (called accommodations) in our recruiting processes for candidates with disabilities, long term conditions, mental health conditions or sincerely held religious beliefs, or who are neurodivergent or require pregnancy-related support. If you need support, please reach out to
accommodations-ext@fb.com.